What it does

Displays clickable button choices for the visitor to select from (multiple choice).

When to use it

When you want structured responses from a predefined set of choices.

Can combine with

Syntax

Always use bracket notation with quoted options:

Configuration

No special configuration required. HubSpot advanced users can configure property mappings for specific questions.

Examples

Basic usage:
With branching:
Yes/No decision:

Tips

  • Use for answer choices, NOT for listing questions
  • Keep option text concise (2-5 words ideal)
  • Provide clear, mutually exclusive choices
  • Order options logically (by size, priority, etc.)
  • Keep the number of options reasonable for good UX

Common Patterns

Binary choice (Yes/No):
Size/Scale options:
Category selection:

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